Some of us may prep a little and others may prep a lot.  Along the way, we may make some of the mistakes I have listed above, and most assuredly there will be others.  At the end of the day, however, we all want to live a life filled with growth, opportunity and the ability to take care of oneself physically, mentally and spiritually.  To me, that is what prepping is all about, mistakes and all.
That doesn’t mean that some companies aren’t marketing freeze-dried food as an innovation. After eating the Wise Company meals for three days, I switched to Thrive Life’s Simple Plate program, a Blue Apron–esque service that teaches you how to cook from the company’s store of freeze-dried ingredients, which customers can also get mailed to them in recurring shipments. Unlike Wise Company, Thrive Life’s website makes no mention of emergency preparedness, instead emphasizing the sorts of qualities, like saving money and avoiding waste, that might have appealed to Lydia Maria Child in her time: “These foods won’t spoil in a few days... You won’t be thawing, degreasing, or cutting raw meat. You won’t be chopping veggies or washing and peeling fruit.” I reached out to Thrive Life’s founders to hear more about their rationale for marketing freeze-dried food for everyday use, but didn’t hear back.
Common preparations include the creation of a clandestine or defensible retreat, haven, or bug out location (BOL) in addition to the stockpiling of non-perishable food, water, water-purification equipment, clothing, seed, firewood, defensive or hunting weapons, ammunition, agricultural equipment, and medical supplies. Some survivalists do not make such extensive preparations, and simply incorporate a "Be Prepared" outlook into their everyday life.
I would like to add, buying too much of something at one time. I have lots of water and food stored. Toothpaste, soap, qtips and such. How much medical and bandaid? NONE. Make a list most definitely. But include stuff you HAVEN’T BOUGHT yet. Checkmark items you have with the amounts. Also I have 3 non bullet weapons and have a 4th on the way. A regular size crossbow (with a broad head it will penetrate any class of body armor) A pistol crossbow which is actually more powerful than the large one, but you can’t get broad head for them. They will however penetrate 3/4 pressed plywood particle board. Good for human threat or rabbit get. A wrist rocket slingshot with “hunting” rubbers and I’m waiting on a new item called a “Pocket Shot”. It’s a new type of slingshot that self centers the ammo. You can fire almost twice the ammo in the same amount of time. All 4 will be valuable to be quiet during the first month. After the hordes have been thinned, noise from a gun will bring less attention.
We as humans tend to be an angry species nowadays. When I was younger arguments were settled with fists, sticks and stones, or perhaps knives as a last resort? Mortality rates from these encounters weren’t as bad as firing a firearm in anger. I’m just afraid my own anger would cause me to fire first! Combat situations are easy to talk bravodo about but unless you’ve ever killed a live person or had another person shoot at you, you have no idea what you would actually do in a grid down situation.
Over the phone from the company’s headquarters in Salt Lake City, Shields attributed the spike to the onslaught of natural disasters that left thousands of Americans without food in 2017, and rattled many more. “You got the hurricane that hit Florida, you got the hurricane that hit the Houston area, you got the hurricane that devastated Puerto Rico,” he said. “Geologists are coming out and saying that California is severely overdue for a big earthquake. You got these major events that are taking place that affect mainstream America. So how do you protect your family?”
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